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How to Get Into the Amazon Apprenticeship — Stage by Stage

Salary: £22,000–£28,000Length: 15 months–3 yearsAcceptance: 2–4%

The Amazon Apprenticeship has an acceptance rate of around 2–4%. Here's exactly how to go from application to offer — stage by stage.

The Process, In Order

1

Online Application

Complete the application form — personal details, grades, and motivational questions. Application window: Roles posted year-round — technology roles in autumn, operations roles ongoing.

2

Online Assessments

Workstyle assessment and online aptitude tests

3

Video Interview

Amazon uses HireVue for initial screening — questions are explicitly framed around Leadership Principles

4

Assessment Centre

Behavioural interviews using Leadership Principles

What the Top Candidates Do Differently

  • Apply in the first two weeks of the window opening — roles fill on a rolling basis
  • Prepare 5–7 STAR stories before starting the application — you'll need them at multiple stages
  • Know Amazon's business in detail — not just the sector. Every Amazon interview answer must be grounded in a specific Leadership Principle. Candidates who don't know all 16 principles by name and can't give examples for at least 8 will not progress past the first interview.
  • Practice the online tests with the actual provider formats — not generic aptitude apps
  • Record a video interview practice session and watch it back before the real thing

Want the full prep pack?

Amazon Apprenticeship Prep Pack

Application stages, competencies, real interview questions, commercial awareness, and a pre-submission checklist — in one complete pack.